In MIT Technology Review's 2016 Breakthrough Technologies list, Helix offered genome sequencing for $80 and operated an app store where customers could share their genetic data with third parties for medical analysis or personalized merchandise.
Sources
- Why some 'breakthrough' technologies don't work out (technologyreview.com)
- https://www.cnbc.com/2017/07/31/helix-dna-sequencing-start-up-teams-up-with-marketers.html (cnbc.com)
- https://www.sfchronicle.com/business/article/Helix-a-startup-that-stores-your-genetic-data-12718273.php (sfchronicle.com)
- https://www.helix.com/helix-store (helix.com)
- https://sequencing.com/blog/post/dna-app-store (sequencing.com)
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